Penny Arora
- Category Fashion label
- Client Penny Arora
- Year of Completion 2021
- Instagram @pennyaroraofficial
Modern contemporary fashion label
Penny Arora is a contemporary Indian fashion brand that seamlessly combines tradition with modern flair. With a deep understanding of Penny Arora’s brand values, ZN Design embarked on meticulous research to create a captivating visual representation.
Collaborating closely with Penny Arora, ZN Design developed a logo that stands as a visual centerpiece, epitomizing the brand’s unique aesthetic. By blending elegant typography with intricate Indian-inspired motifs, the logo strikes a perfect balance between heritage and modernity.
- + Brand Development
- + Logo Design
- + Packaging Design
The Brand
Moving beyond the logo, ZN Design extended their expertise to create a comprehensive brand identity system. Carefully selecting a color palette that harmonizes traditional Indian hues with contemporary shades, they infused the brand with vibrancy and sophistication. Additionally, ZN Design incorporated visual elements and graphic patterns inspired by the intricate craftsmanship of Indian textiles, elevating Penny Arora's brand identity to new heights. With a keen eye for typography, ZN Design ensured that the brand's messaging exudes elegance and clarity. By carefully choosing typefaces that strike a harmonious chord between tradition and modern appeal, they enabled Penny Arora's voice to shine through in all communications.
