Sequence
- Category Compliance Software
- Client HB Next
- Year of Completion 2022

The life cycle of compliance.
Sequence is a robust and intuitive safety compliance software designed specifically for businesses operating within the United States. With its comprehensive features and user-friendly interface, Sequence simplifies the complex task of ensuring regulatory compliance and promoting workplace safety.
The logo for Sequence, the US safety compliance software, cleverly incorporates the concept of the “life cycle of compliance” by utilizing an “S” shape as its central design element. The logo’s visual representation of the life cycle emphasizes the continuous and cyclical nature of compliance processes.
The “S” shape in the logo serves as a dynamic representation of the compliance journey. It begins with a bold and distinct form, representing the starting point of compliance management. As the shape progresses, it gradually transforms, symbolizing the evolution and progression of compliance activities over time.
- + Brand Development
- + Logo Design
- + Brand Identity
- + UIUX Design
- + Product Design
- + Web and App Design

The Deliverables
ZN Design played a crucial role in crafting a unique and impactful brand identity for Sequence. We worked with Sequence's team to design the logo, develop brand guidelines, and create other visual assets, ensuring a cohesive and professional brand presence across all touchpoints. We designed the UIUX for the web and mobile application, starting from understanding the business requirements, creating the user journey and personas to developing the information architecture, modules and front end design.





ZN Design continues assisting the Sequence team with their additional products.