Nearth
- Category Skincare
- Client Nafeesa
- Year of Completion 2022
- Instagram @nearthskincare
Embrace the essence of Nature.
Nearth is a skincare brand dedicated to celebrating the inherent beauty of dark skin tones. With an unwavering commitment to inclusivity, Nearth understands the unique needs and challenges faced by individuals with darker complexions. Their carefully curated range of products is meticulously formulated to nourish, enhance, and illuminate melanin-rich skin, ensuring a radiant and healthy glow.
- + Brand Development
- + Product Design
- + Packaging Design
The Brand
Embracing the essence of the natural world, Nearth's branding captures the lushness and serenity of green landscapes. The color palette prominently features varying shades of green, symbolizing growth, renewal, and the bountiful benefits of botanical ingredients Delicate leaf motifs and botanical illustrations grace the packaging, adding a touch of botanical charm and reinforcing the brand's commitment to natural skincare. The overall visual identity exudes a sense of purity, balance, and connection with the environment.
